OK, this may seem like a huge stretch because I doubt there are any tech companies more different than EMC and Apple. However, I just spent several days at EMC World and I actually found one similarity: Both companies are focused like lasers on customer loyalty. This goes beyond customer satisfaction and speaks to a process that ties their respective customer to the firm like magnets. Given both companies have dramatically different customers and therefore have dramatically different approaches, I thought it would be interesting to contrast them.
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What Do EMC and Apple Have in Common? Quality
OK, this may seem like a huge stretch because I doubt there are any tech companies more different than EMC and Apple. However, I just spent several days at EMC World and I actually found one similarity: Both companies are focused like lasers on customer loyalty. This goes beyond customer satisfaction and speaks to a process that ties their respective customer to the firm like magnets. Given both companies have dramatically different customers and therefore have dramatically different approaches, I thought it would be interesting to contrast them.
Read »
Created by raja Created 14 weeks 5 days ago – Made popular 14 weeks 5 days ago
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